Hello,
a bit about me:
I am a highly talented and motivated graphic designer with a proven record of delivering creative and innovative design solutions. I have the ability of developing projects from inception through production to final delivery. I ensure that the output is effective, appropriate and delivered within agreed timelines. I have a track record of having worked as part of big teams, including printers, copywriters, photographers, other designers, account executives, web developers and marketing specialists.
PORTFOLIO
India Se Magazine, Singapore
“IndiaSe” a monthly lifestyle magazine, printed and published in Singapore was launched in 2007. It is the first global Indian lifestyle magazine printed and published specifically for the Indian Community in Singapore and NRIs (Non Resident Indians) and PIOs (Persons of Indian Origin).
The editorial direction of the magazine rests on 10 pillars of importance to Global Indians: Culture & Lifestyle, Education, Wealth Management / Investments, Property, Beauty & Wellness, fashion & Weddings, Travel, Business & Careers, Technology and Charity / Philanthrophy.
Editorial Design
Setting out the best of India Se's previous issues in 9 years
The impact of flowers in Vaastu & Fend Shui
Good Housekeeping Magazine, India (Editorial Design)
Good Housekeeping today's fastest-growing women’s magazine in India was launched in October 2004. It is the contemporary, urban Indian woman’s self-help manual for all aspects of her life:home, relationship with children and friends, health, looks, and culinary interests. Most of all, Good Housekeeping is a friend who helps her live up to her potential.
The magazine is widely read across the country, both by homemakers and working women, who vary in age from that 20s to the 60s and beyond. It has been published for the lasts 126 years in the United States and over 82 years in the United Kingdom.
Marketing Material
Standees designed for various events held by India Se
Advertisement designed for Incredible India (Singapore office)
Standees designed for various events held by India Se
Sourcing and Styling of Products
Freelance Projects
Delhi Public School
Annual School Magazine
Project Scope involved designing pages for the annual school magazine featuring school's annual activities, poems and articles written by students.
The book 'Stop Me If You Can!' is a light-hearted description of the life of an IIM grad in sales. Rohit Salaria is a fresh graduate from one of the famed IIMs, and has just picked up a sales job with a sales & marketing MNC called ABC. For his first assignment he is posted in Hyderabad as a territory manager. He discovers the ever dynamic world of sales; the uncertainties and the complexities related to it. And then of course, there is that single most important corporate entity - boss.
Flairs of Forgotten Fragrance is a journey of a bored, gloomy individual (Achin Patra) to optimism. Achin Patra, tired of his monotonous life, volunteers for an experiment. The experiment aims at understanding and attaining absolute free will.
Alchemy Publishers
Designed book covers and layouts for various coffee table books published by Alchemy Publishers.
Professional Training
Portfolio created during my graduate studies in Advertising and Commercial Art. This included but was not limited to manual artworks based on various design themes, typography and illustrations.
Shobha Tsering Bhalla
Editor-in-Chief, India Se Magazine, Singapore
I have worked with Upasna since June 2012 as her Editor-in-Chief and within this period she has demonstrated a very good eye and mind for design and lay-out. What is most appreciated about her is her dedication to always improving her skills and her passion for her craft. She is also able to conceptualise lay-outs from an editorial perspective and is a keen learner. She is a good team player and very disciplined in her attitude to work. I hope her great success in her career as a graphic artist.
TESTIMONIALS
Mohini Mehrotra
Senior Assistant Editor Simply Delhi at India Today
Aparajita Mukherjee
Partner & Co-founder at Futterwacken Inc
"Upasna is a hardworking girl, who takes initiative and interest in what she does. She's good at multitasking and is well-equipped to handle any work thrown her way. The fact that she's a congenial and happy person, makes her a great co-worker. I am sure she will be able to execute whatever she's been given to utmost perfection, while adding her personal, creative touch along the way."
"Upasna is a dedicated and a very involved colleague. She has a keen eye for detail and is good with design."
